They all come to EQUITANA: top athletes and top sires, sports and recreational riders from all disciplines, drivers, and horsemanship fans. And regardless of whether you want to build a riding facility, buy a pair of riding trousers or watch the greatest equestrians train: at the Exhibition Centre in Essen from 18 to 26 March 2017, EQUITANA brings together everyone and everything the international world of equestrianism has to offer right now. Where else can you choose from more than 1,600 different varieties of basic, special and supplementary feedstuffs; try out 700 different saddles; or inspect one of the about 100 horse trailers on display?yellow sandLearning from world and Olympic champions

A total of 80 instructors, trainers, and top athletes will participate in EQUITANA’s daytime programme. With Isabell Werth, Ludger Beerbaum, Andreas Ostholt, Frank Ostholt, Christian Ahlmann and Nicole Uphoff-Selke, top international stars will pass on their skills in impressive daily demonstrations. Training is also a key topic emphasised by the German Equestrian Federation (FN). Topics range from basic training to high-performance sports. The focus is on creative riding lessons for children, modern jumping, safe cross-country riding, safety in driving, riding style comparisons (“Western meets Classic”) and a dressage lesson with German national coach Monica Theodorescu.white horsesFrom top-to-bottom stable constructions with modern exercise pen designs to horse exercisers to horse muesli, from the latest fashion trends to must-have accessories: EQUITANA comprises the major international brands and manufacturers as part of the most extensive overview of the latest developments in the equestrian sports market. For breeders, professional horse farms and horse owners, EQUITANA is the top choice when it comes to riding, horse care, and the construction, operation and maintenance of equestrian sports facilities and stables. Did you know EQUITANA offers the largest selection of horse trailers anywhere?Horse trailerWith over 200.000 visitors a year, EQUITANA is the hotspot for equestrian enthusiasts. But how do you manage to get the most out of your visit? It all starts with organizing your trip. With the EQUITANA app, you are able to plan your visit in advance. You have access to a floorpan and the full program, which allows you prepare your stay in a stressless way. You can easily add your favorite clinic, trainer or shop into your personal program which will guide you during the event.equitana program

You are not the only one who will visit EQUITANA, so leave on time to avoid traffic around the venue and to get your parking spot close to the entrance. Enjoy your shopping and inhale tips and tricks of the best horsemen in every discipline! Follow our Instagram page for daily updates. If you attend EQUITANA, let us know and come and have a chat.

Instagram @equestrian_lifestyleblog

The next EQUITANA will take place from 9 to 17 March 2019.

St. Moritz has played host to the world’s pre-eminent snow polo tournament since 1985. Besides being the first-ever snow polo tournament, the Snow Polo World Cup St. Moritz is the only “high goal” polo tournament played on snow. Cradled in a gorgeous natural setting, the Snow Polo World Cup St. Moritz exudes a unique atmosphere on and alongside the playing field. Welcome to St. Moritz, the home of snow polo!snow mountain peopleFounder and organiser of the event and Godfather of snow polo, Reto Gaudenzi opened the tournament at the players’ presentation with these wise words: “Polo without champagne is like polo without horses” and so the tone was set for the weekend, with Perrier-Jouët flowing non-stop, keeping chilled pitch-side as the action on the ice heated-up.snow horse red blanket mountainHorse snow Rommy Gianni’s Team Cartier win the Snow Polo World Cup 2017. In the Final, they beat Melissa Ganzi and her Team Badrutt’s Palace Hotel with 7-4. In the final of the runnners-up, Team Perrier-Jouët takes its first victory – beating James Beh’s Team Maserati with 4-5. The 15 000 fans who gathered the event over the three tournament days set a new record.Polo Mountain Horse

Bye polo ponys, see you next year!

Snow Polo St.Moritz


In the world of designer fashion brands, it can be overwhelming to keep track of the latest it-bag of the moment. As Paris Haute Couture Week Spring 2017 is winding down, it means two things: fall 2017 shows are just around the bend, and a lot of notable people carried notable handbags in Paris over the past few days. We’ve tried to manage our spendy feelings – let’s call it damage control – and did our best to find an affordable alternative for one of the most wanted it-bags of the moment. Oh, and…with an equestrian twist.brown bag blauw black jacket leather pink pompomThe Louis Vuitton Pochette Metis (left) and the Saint Laurent College bag (right). Hard to get and even harder to afford, as the price has gone up since January 2017. Here’s a great alternative that won’t break the bank. Ralph Lauren never disappoints, so the brand launched a college bag for spring/summer 2017 which will give you the same posh feeling as if you’ve bought the luxury ones. red bag green plant Available in several colors for the price of 249€. The bag is in comparison to the Pochette Metis a bit smaller, but they both have a shoulder bag brown bag pochette metisBrown bag pochette red bag Ralph Lauren Raquel (249€) here

Pochette Metis LV (1290€) here

Saint Laurent College Bag (1690€ ) here


A little “preppyness” never hurts and as you’d better be prepared for the upcoming polo season, we would like to introduce you to the brand Elvira Jewellery. Elvira is a luxury jewellery brand based in the UK that focuses on producing elegant jewellery that can be worn to any occasion. The eye catching designs are distinct and glamorous.Silver ring One of the most important aspects of the collection was to create versatile, easy to wear jewellery that makes women feel beautiful when wearing the brand.Red leather silver ring The name of the Company comes from the middle name of the designer and owner Fleur Elvira Turner. Fleur’s own influence for her Collections comes from her passions, her own travels and the Jewellery she loves to wear. Polo and horses have been a huge part of her life and have played a major role in her first collection of Polo Mallet Bangles.white box silver ringWe absolutely love wearing our polo mallet ring!

Check out Fleur’s collection here.




In their sixth year, All The Queen’s Horses captivated the 500,000 strong crowd with their equestrian injection at the annual London New Year’s Day Parade on 1st January 2017. Travelling from all over the UK and further afield Spanish, American Quarter horses, Haflingers, Norwegian Fjords, Holsteins, Warmbloods, Traditional Cobs, Thoroughbreds, Appaloosas, Irish Sport Horses, Welsh Section A’s, Pure Arabs & British Miniatures all walked proudly through central London dressed as colourful characters from famous film and TV shows under this year’s theme ‘Lights, Camera, Action’.

Wie droomt er niet van om in één van de meest bruisende steden ter wereld oudjaar te vieren? Stel dat je de eerste dag van het nieuwe jaar ook nog eens getrakteerd wordt op een groots hippisch event in het stadscentrum? Wel, dan moet je in London zijn. Naar jaarlijkse traditie worden op 1 januari de Londense straten omgetoverd tot een heus filmdecor, waarin paarden de hoofdrol wegkapen. Voor het 6de jaar op rij ging de nieuwjaarsparade “All the Queen’s horses” door. Ruiters uit het ganse land stromen toe naar de thuishaven van Big Ben om er, piekfijn uitgedost, een rit door de stad te maken en zich te tonen aan de 500 000 people red horseHorses and riders replicated super hero’s and famous films including 101 Dalmatians, Oliver Twist, Ben Hur, Moulin Rouge, Star Wars, Mary Poppins etc..Editie 2017 stond in het teken van superhelden en films. De 101 Dalmatiërs, Ben Hur, Mary Poppins en Oliver Twist waren allemaal van de partij. horseAll The Queen’s Horses Founder & Organiser, Caroline Marsh said: “It was another magical parade for All The Queen’s Horses, which would not be possible without the help of the 200 enthusiastic and passionate equestrians who spend the rest of the year planning this one day event of a lifetime.” 

Oprichter en organisator Caroline March was zeer tevreden over deze editie. Een enthousiast team van 200 gepassioneerde paardenliefhebbers werkten het jaar rond om van deze dag een uniek event te maken. Een echte aanrader voor wie oudjaar in London wil and yellow horse

Intrigued? // Photography Credit