As equestrians, we are always looking for perfection. Whether it is in our fashionable outfit, in grooming our horse or in going for the extra mile in competition. Every detail is important, every dressage step must be 100% under controle and every second in the jump off makes the difference between the first place or…no place.Stella Artois Equestrian Lifestyle

Perfectionism. Could this be the reason Belgium beer Stella Artois is partnering with Carlos “Polito ” Ulloa and the Argentine Open Polo Tournament in Buenos Aires at the end of this year? Off course, Stella Artois had created a series of the World’s most prestigious events and brings behind the scenes stories of all types of perfectionists.Stella Artois Equestrian Lifestyle

World class polo trainer Carlos Ulloa is one of the best and people describe him as the man with a vision to spot champions when no one else sees them.. Let this qoute be the theme of the advertisement, the polo pony whom viewers see him breaking-in is initially invisible. The final moment when the horse becomes rideable, he also becomes visible. (click to see)Stella Artois Youtube Equestrian Lifestyle

As born in the home town of Stella Artois, but also as a horse lover and passionate marketing person, I must say this is a great advertisement. The story behind the video reflects the vision and development of the Belgian beer brand. But let me ad one critical comment on this advertisement: creating a sponsorship with an equestrian event in a country were horse slaughter is core business…#stophorseslaughter

Stella Artois

Polo tournament Argentina

Stop Horse Slaughter

The world-famous Spanish Riding School in Vienna is celebrating their very special 450th anniversary on Friday 26th of June. Due to this historic event a unique anniversary gala of the Lipizzaner horses will be hosted live from the Heldenplatz in Vienna.

Follow the show live via Servus TV at 6.55 PM CET. (click)

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For this special event, the Real Escuela Andaluza del Arte Ecuestre is also attending the gala and will do a duo show. (Photo credit by Gabriele Boiselle)

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Egon Von Neindorff († 19/05/2004) was the master of classical horsemanship and owned his riding institute in Karlsruhe, Germany. What happened with the heritage after he passed away? imagesEZEUV1NHIn 2011, I spent some time at the riding institute to improve my riding skills and to learn more about the classical dressage principles. An extraordinary experience that made me call the effectivness of modern dressage training into question.

SAM_0093  Entering the gates of the riding school with my horse made me feel humble  but so excited at the same time. The institute is located in a former casern, which gives you immediatly the feeling of tradition, virtue and strictness.Eingangstor_600   The daily routine starts at 07:00 AM with feeding the horse, mucking out the stables and leveling the indoor arena with a rake. (!)

Hours of lunging lessons without stirrups were part of the training, but I also got the chance to train the high schooled horses to get to know the feeling of piaffe, passage, levade,..all educated with the classical principles in mind.

Reitinstitut_PaddocksThe stables are old but clean and the communication with the horses is a no-nonsens one, which made the best friends. You can discuss for hours the training methods and differences between modern dressage and the classical inspired training with the equestrian managers of the institute.


If you have the guts to apply for a training course or internship, you won’t regret it. Enjoy the beautiful indoor arena.


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In 2013, the Spanish Riding School in Vienna was opening his doors to professional trainers. The idea was to open the school for foreign riders to share their century old knowledge of classical dressage.Equestrian LifestyleThe perfect opportunity for me (as a trainer/rider) to find out what’s really going on behind the scenes and to learn more about their training methods.The training course took place at the equestrian center Heldenberg, about 50 km outside of Vienna.aA brand new and modern training center with all facilities, in the middle of nowhere, where every horse feels like a king. The perfect place to improve your training in a professional environment.cEvery horse has his own paddock to enjoy the sunshine.dThe outdoor area is in perfect condition to train high school dressage.e

Equestrian Lifestyle Blog Spanish Riding School A little sneak peek into the stables: spacious boxes with a lot of light.fThe beautiful indoor areagUnfortunately, it was not allowed to take pictures during the training sessions.hOur group of trainers came from all over the world, which leads to very inspiring discussions. The course – an sich– was very interesting and chief rider Andreas Hausberger was answering all our questions. We also had the chance to attend the daily training sessions with the schoolhorses and permanent riders. For those who wonder, no rollkur or no low-deep-round methods were shown. After a week of training, I took some time to visit the famous indoor arena in the center city of Vienna.SAM_576020130919_1706219A few times a year the horses are switched stables, the ones who live in the center of Vienna are moving to Heldenberg and those who are stabled in Heldenberg come to Vienna. In the center of Vienna, there is no place for grazing or running and bocking around in the field. But what a privilege the Lipizzaner stallions have in Vienna: world’s largest oval horse walker. With its 132 m, the walker can fit 20 horses in it. 20130919_160316

A guided tour leads you through the stables, the tack room and the indoor area.5A sample of the different marks6You can have a drink in the café or buy some goodies at the souvenir shop.20130919_15182510I enjoyed my stay in Vienna and can recommand it to everyone!

For the professional trainers/riders who are interested in the traditional way of dressage training, check out the training center in Heldenberg. I would like to thank Andreas Hausberger and the other trainers for all the information and interesting training week.

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Video Horsewalker Kraft